Before networked digital communication, a fact moved at the speed of a person, a horse, a ship, a mail coach, later a wire. Coupling existed. It was slow, patchy, and easy to be outside of.
The internet changes the tempo. A signal that once took days can cross an ocean while a sentence is still being finished. Search makes a remote archive feel local. Many people can see the same event before a newspaper would have reached the station.
That is why the nervous-system metaphor keeps returning. A body can answer at a distance because nerves couple the parts. If one region is struck, other regions can register it, not because of a moral lesson, but because the tissue is connected. A tightly linked network has a cousin of that property. A local shock can become a shared condition: a market, a rumor, a blackout, a picture, a warning.
McLuhan already treated exposure as part of the metaphor. Coupling brings speed, reach, and a new kind of vulnerability. What the shock means remains a human question.
The packet network that made this ordinary is recorded as ARPANET. The question is what the coupling did to the conditions of knowing.